For mobile detailers and shops with a bay

Auto detailing websites that book the next car while you finish this one.

You can't pick up the phone with a polisher in one hand. Your website can do the talking: what each package costs for a sedan, an SUV or a truck, where you drive to, and a Book button that goes to the booking tool you already use.

Start for $99Refunded if you don't want the site Open the demo site

Your Detailing Co. (sample)

Mobile detailing. We come to you.
  • Maintenance wash$75
  • Full detail$200
  • Ceramic coatingfrom $900

Sample prices. On your site, they're yours.

Book with Square

A sample of the site we'd build. Tap a size, then Call or Text.

Your clock saysRight now

Wherever you are in the route, your phone is in your pocket and your hands are busy. If someone near you looks up a detailer right now, your website is the one answering them.

Your site now, and the one we'd build.

Drag the handle. On the left, the kind of site we see a lot. On the right, what every site we build for a detailer has on the first screen of a phone:

  • Prices by vehicle size, not "call for pricing"
  • Your real booking tool: Square, Booksy, Urable or Google
  • Call and Text buttons on every phone screen
  • The cities you drive to, or a map to your shop

Left: a made-up site, for illustrationRight: a sample of ours

What goes in the build

Five things, loaded every time. Then a private preview for you to look over before you pay the rest.

~7days, about, from the day we get your packages, prices and photos

  • PricesPrice menu by vehicle sizeSedan, SUV, truck. Each package with what's in it and what it costs.
  • BookingYour booking tool, built inSquare, Booksy, Urable or Google. Customers pick a package and a time without leaving the site.
  • ButtonsCall and Text on every phone screenStuck to the bottom of the screen, so a customer never hunts for your number.
  • MapService area or shop map, and local search setupThe cities you drive to, or how to find your bay.
  • DomainDomain registered in your nameIt's yours, not ours.

Six things we see on detailing sites a lot

Common, not universal. Each one comes with the fix we build in.

01

Ceramic coating says "call for pricing."

The most expensive job you sell has no starting number, so the shopper compares the shop that has one.

Fix: "from" prices for each coating level, and what changes the price.

02

Packages don't say what's in them.

"Gold" and "Platinum" mean nothing to someone who's never had a detail.

Fix: a checklist per package, with interior, exterior and add-ons spelled out.

03

Paint correction is one line.

One-step and multi-step correction are different jobs at different prices, and the customer can't tell.

Fix: a short "which one do I need?" with the swirl problem each stage fixes.

04

The Book button goes to a Facebook message.

Then the shop finds it at 11 p.m. and the customer already booked elsewhere.

Fix: your real booking tool on the page, with a deposit for coating jobs if you take one.

05

The gallery is forty photos of the same hood.

Nobody scrolls it on a phone.

Fix: six before-and-after pairs, picked by service.

06

Mobile detailers don't say where they go.

The customer in the next town over doesn't know to ask.

Fix: the cities you drive to, right under the prices.

Lines your price menu can spell out:

  • Two-bucket hand wash
  • Foam pre-soak
  • Iron decon
  • Clay bar
  • One-step polish
  • Two-step correction
  • Ceramic coating
  • Interior shampoo
  • Pet hair removal
  • Headlight restore
  • Engine bay

How many details pay for it?

Pick a job or type your own ticket. The math is the plan divided by one job.

$

Typical ticket sizes, for illustration. This counts the cost only. It doesn't promise any number of jobs.

The rate sheet, in the order it happens

  1. $99

    Start, today

    Secure checkout and a short brief: packages, prices, photos, booking tool. About a week later you get a private preview and one round of changes. Don't want it? The $99 comes back.

  2. $300

    Approve, and it goes live

    Only when you approve it. The site goes live on your domain. $399 total for the build.

Then, once you're live, pick one:

Host

$99/mo

Keep it live. Hosting, SSL, uptime checks, and the booking and buttons kept working. Starts the month you go live.

Start on Host
We recommend

Grow

$199/mo

Keep it selling. Everything in Host, plus 2 to 3 updates a month (new packages, a ceramic special, fresh before-and-afters) and a monthly Google Business Profile and local search check-in.

Start on Grow

Or pay a year up front: 12 months for the price of 10. The $399 build and these monthly rates are our founding prices for the first 25 clients, kept for as long as you stay. After that the build is $499. Leave any time with 30 days notice. Preview, refund and how you leave.

Questions detailers ask

I already use Square, Booksy or Urable. Do I have to switch?

No. We build your booking tool into the site, so customers pick a package and a time without leaving it.

Why not build it myself on a site builder?

You can. You'd pay a builder every month and do it after hours. What you'd still have to work out is the price menu by vehicle size, the booking flow and the local search setup, and then keep it current. That's the part we do.

Who owns the domain and the site?

You own the domain. We register it in your name when you approve the site. If you leave, we hand over the site files after your final invoice.

Who updates my prices and packages?

On Grow, we do: send a text and it's changed, up to 2 to 3 updates a month. On Host, the site stays as built, and changes are quoted.

I'm mobile only. Does it still fit?

Yes. Mobile detailers get the cities you drive to, a we-come-to-you booking flow, and a Google Business Profile set up as a service-area business.

How long does it take?

About 7 days from the day we get your packages, prices and photos.

How do I get more detailing customers from my website?

Most people find a detailer by searching "detailing near me" and picking from the map, then they choose the site that shows a price and a way to book. So the work is a Google Business Profile set up as a service-area business, prices by vehicle size on the page, and booking that takes one tap. We wrote up the rest in what to put on a car detailing website and why a detailing site gets visits but no bookings.

A note from the guy building it

I'm Cyrus Wilburn. I build these from Deer Park, Texas, one shop at a time. Detailing was the first trade I built for, because the work sells itself in person and the websites usually don't. I'd rather your site do the explaining, so you can get back to the car.

Cyrus Wilburn

GroundWork-Web, Deer Park, Texas

Not ready to start? Run the free 1-minute check on the site you have now. You'll get a score and the three fixes worth doing first, with no form.

Check my site